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MKTG 581 - Marketing for Global Competitiveness (3). |
Description: Prepares managers for the challenges of competing in a global market place. The course brings an analytical approach to preparing managers for competing in the global marketplace.
Prerequisites: MKTG 380 or MKTG 680; for undergraduate students, a grade of C- or better in HMXP102. All MKTG courses above 299 have a prerequisite of junior status, an overall GPA of at least 2.00 and a grade of C- or better in HMXP 102.
3.000 Credit hours 3.000 Lecture hours 0.000 Lab hours 0.000 Other hours Levels: Graduate, Undergraduate Schedule Types: Lecture Management and Marketing Department |