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MCOM 349 - Advertising Copy and Layout (3:2:2). |
Description: Theory and practice of writing advertising copy for print and electronic media, conceptualizing television commercials and laying out print advertisements.
Notes: Lab Fee: $25. Offered in spring.
Prerequisites: A C- or better in MCOM 341 and 2.00 GPA.
3.000 Credit hours 2.000 Lecture hours 2.000 Lab hours 0.000 Other hours Levels: Undergraduate Schedule Types: Independent Study/Research, Lecture/Lab-Clinical Mass Communication Department |