 | Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course. |
| IMCO 105 - Introduction to Integrated Marketing Communication (1). |
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Description: An introduction to the principles and practices of integrated marketing communication, including attention to advertising, public relations and sales promotion.
Notes: Offered in spring.
1.000 Credit hours 1.000 Lecture hours 0.000 Lab hours 0.000 Other hours Levels: Undergraduate Schedule Types: Independent Study/Research, Lecture Mass Communication Department |
| IMCO 475 - Senior Seminar in Integrated Marketing Communication (3:2:2). |
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Description: Integrative seminar in integrated marketing communication theory, practices and professional philosophy. Capstone course for integrated marketing communication majors.
Notes: Offered in fall and spring.
Prerequisites: Senior standing, C- or better in MCOM 341, 370, MKTG 481, and 2.0 or higher GPA and IMCO major status.
3.000 Credit hours 0.000 Lecture hours 0.000 Lab hours 3.000 Other hours Levels: Undergraduate Schedule Types: Independent Study/Research, Seminar/Recitation Mass Communication Department |
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